Privacy Policy for 5ive Marketing LLC
Last Updated: March 13, 2026
At 5ive Marketing LLC (“we,” “us,” or “our”), we respect your privacy and are committed to protecting it. This Privacy Policy explains how we collect, use, and share your information when you visit 5ivemarketing.com (the “Site”), interact with our advertising, or use our services.
1. Information We Collect
We collect information that identifies or describes you (“Personal Information”).
A. Information You Provide
- Contact & Booking Data: Name, email, phone number, and business details provided via our Assessment booking, contact forms, or newsletter sign-ups.
- Payment Data: If you purchase an Assessment or service, our third-party processors (e.g., Stripe) collect your payment information. We do not store full credit card details on our servers.
- Professional Details: Information regarding your niche (e.g., Coaching, Consulting, Insurance, Accounting) provided during discovery calls or forms.
B. Information Collected Automatically
- Device & Usage Data: IP address, browser type, operating system, pages viewed, and the dates/times of your visits.
- Cookies & Tracking Pixels: We use cookies, pixels, and web beacons to track how you use the Site and to power our advertising campaigns.
2. Advertising and Remarketing
We use third-party advertising services to help us reach our target audience and promote our services.
A. Meta Pixel (Facebook/Instagram)
We use the Meta Pixel to track visitor activity. This allows us to measure the effectiveness of our ads and show you relevant ads (Retargeting) based on your interest in our services after you leave our Site.
B. Google Ads & Analytics
We use Google Analytics to understand Site traffic and Google Ads for remarketing. Google uses cookies to serve ads based on your past visits to our Site.
C. How to Opt-Out
You can opt-out of personalized advertising through:
3. Artificial Intelligence (AI) Transparency
- AI-Interaction Disclosure: We disclose that certain features of the Site and the "Underdog Engine" (such as chatbots or automated messaging) may use Artificial Intelligence. Per Oregon law (SB 1546), we will clearly identify these as AI-driven when you interact with them.
- AI-Generated Content: Our marketing services may utilize generative AI tools for research, drafting, and creative processes. We follow industry standards for labeling AI-generated synthetic media (e.g., AI avatars or images) where appropriate.
- Automated Decision Making: We use AI to help optimize marketing performance and lead management. We do not use AI to make "high-stakes" legal or financial decisions on your behalf without human oversight.
4. How We Use Your Information
- To fulfill your requests (e.g., booking The Assessment).
- To provide and improve our marketing services and the "Underdog Engine."
- To send marketing communications, podcasts, and community updates (The Underdog Nation).
- To create and manage custom audiences for advertising on Google and Meta.
5. Data Sharing and Third Parties
We do not sell your data. We share it only with:
- Service Providers: CRM platforms (e.g., GoHighLevel via crm.5ivemarketing.com), email marketing tools, and hosting providers.
- Ad Platforms: Google and Meta for the purposes of audience targeting and measurement.
- Compliance: If required by law or to protect our legal rights.
6. Security for Professionals
We recognize that our clients (Accountants, Insurance Agents, etc.) often handle sensitive data. While 5ive Marketing is a marketing entity and not a financial or legal institution, we implement industry-standard security measures to protect the integrity of the business data you share with us. For our Accountant and Insurance Agent clients: We use AI tools to assist in data organization and strategy. We ensure these tools comply with our confidentiality standards and do not 'train' public AI models on your sensitive business data.
7. Your Rights
Depending on your location, you may have the right to access, correct, or delete your Personal Information. To exercise these rights, please contact us at the details below.
8. Contact Us
For questions regarding this policy, please contact:
5ive Marketing LLC
Salem, Oregon
Phone: (503) 967-4065
Website: 5ivemarketing.com
